Privacy Policy

Last updated: January 2025

1. Introduction

This Privacy Policy explains how The CHC Appeal Guide ("we", "us", "our") collects, uses, and protects personal information provided by visitors to this website and purchasers of our products.We are committed to protecting your privacy and handling your personal data in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

2.1 Information you provide directlyWe may collect the following personal information when you:
- Download the free checklist (first name, email address)
- Purchase a guide package (name, email address, billing information processed by our payment provider)
- Contact us via the contact form (name, email address, message content)

2.2 Information collected automaticallyWhen you visit our website, we may collect certain technical information automatically, including IP address, browser type, pages visited, and time of visit. This is used solely for security and basic analytics purposes.

3. How We Use Your Information

We use the personal information you provide to:
- Send you the free checklist or guide materials you have requested or purchased
- Process and fulfil your purchaseRespond to enquiries submitted via the contact form
- Send occasional relevant communications (where you have opted in) — you may unsubscribe at any time
- Comply with legal obligationsWe will never sell, rent, or share your personal data with third parties for marketing purposes.

4. Legal Basis for Processing

Our legal basis for processing your personal data is:
- Contract performance — to fulfil purchases and deliver products you have requested
- Legitimate interests — to respond to enquiries and provide customer support
- Consent — for marketing communications (where separately obtained)

5. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected. Purchase records are retained for the period required by UK tax and financial regulations. Email list subscriptions are maintained until you unsubscribe.

6. Third-Party Services

We use third-party services to process payments and deliver email communications. These providers process data only as necessary to deliver their services and are bound by appropriate data processing agreements. We do not use these providers for advertising or profiling.

7. Your Rights

Under UK GDPR, you have the right to:

- Access the personal data we hold about you
- Correct inaccurate personal data
- Request deletion of your personal data (subject to legal retention requirements)
- Object to or restrict processing of your dataWithdraw consent for marketing communications at any time
- Lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk
- To exercise any of these rights, please contact us via the contact page.

8. Cookies

This website uses only essential cookies necessary for basic site functionality. We do not use advertising, tracking, or analytics cookies beyond basic server-side access logs.

9. Security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. Payment information is processed entirely by our payment provider and is never stored on our servers.
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10. Changes to This Policy

We may update this Privacy Policy from time to time. Any significant changes will be reflected in the "last updated" date at the top of this page.

11. Contact

For any questions about this Privacy Policy or to exercise your data rights, please use the contact form.